How To Choose a Good Tax and Accounting Domain Name
Posted on March 12, 2018
How important is having a good domain name for your practice website? Well, it is often the first thing prospective clients and clients see, hear, say and type. Your domain is part of your overall [..]
Is Your Headshot Photo Helping or Hurting Your Practice?
Posted on February 22, 2018
Study: TaxBuzz accountants and tax professionals with good headshot photos get 3.1x more profile views, 7x more five-star reviews and 3.7x more inbound leads.
Beware of Search Engine Optimization (SEO) Scammers
Posted on January 18, 2018
If you are like me, you are getting inundated with crazy promises from so-called search engine optimization (SEO) experts. This flood is fueled by globalization, the ineffectiveness of old-school [..]
Avoiding the "Not Secure" Warning on Your Tax and Accounting Website
Posted on September 21, 2017
As you may start or have already noticed, Chrome, Firefox and other major browsers are starting to flag websites that are not using SSL certificates and HTTPS as "Not Secure". They are doing [..]
How to launch a tax and accounting brand in 11 easy steps
Posted on August 7, 2017
Starting a new tax and accounting practice is an exciting endeavor. Whether you are spinning off from another firm, purchasing a practice or starting from scratch, there is a great deal of excitement [..]
Reviews communicate to consumers you are trustworthy.
Posted on May 19, 2017
Building a five-star tax & accounting practice with reviews allows you to leverage your knowledge and intellectual property. Consumer behavior has changed, and you must change with it. You [..]
It Takes a Lot More Than a Website to Be Found Online
Posted on October 6, 2016
These days, there are so many armchair online marketing experts out there that it can be difficult to separate fact from fiction. This is especially true in the world of CPAs, EAs and tax accounting [..]