4 Reasons Why Google+ Must be Considered in Your Accountant Marketing Program.
Posted on March 15, 2013
If you are a CPA, tax accountant, enrolled agent, or tax professional, your business is built by word of mouth. Finding ways to gain more advocates and generate more referrals should be the starting [..]
Facebook's New Graph Search and What it Means for Accountant Marketing
Posted on February 26, 2013
Facebook's new Graph Search allows users to search for everything from recommended restaurants and tax preparer referrals to finding a car mechanic and much more. Search uses an algorithm that [..]
How to Turn Loyal Clients into Your Biggest Advocates
Posted on February 11, 2013
One thing is for sure: Most people want their opinion to be valued. Knowing that new clients are most likely acquired by word of mouth, successful tax and accounting professionals are now using [..]
Three Simple Facebook tips to get more referrals this Tax Season.
Posted on January 29, 2013
The power of Facebook is that it allows tax professionals to easily communicate with clients and reach local prospects. When clients add comments or share your posts, your name is virally spread [..]
Simple Facebook marketing tip for CPAs and Tax Accountants
Posted on July 3, 2012
In studying the results for ClientWhys social media customers, one thing is clear, just reposting other website articles is less likely to get "Likes" and reader comments. We have observed [..]
Why does content marketing work so well for CPAs and tax accountants?
Posted on June 14, 2012
There is a shift in what works for building brands and long-term relationships with clients. The traditional push-and-interrupt marketing techniques of the past are being replaced with using [..]
Use a Facebook Raffle to Drive Word-of-Mouth Marketing Results
Posted on May 4, 2012
One of our savvier CPA firms recently finished its first Facebook tax season marketing raffle (or commonly referred to as sweepstakes). While similar marketing promotions have been tried in the [..]
What the Facebook Timeline Update Means to your Tax Accountant Fan Pages
Posted on March 12, 2012
Facebook recently announced a mandatory change from the old interface to the new timeline look. This format change becomes mandatory on March 30th, 2012. ClientWhys has developed a couple of [..]