It is all about your credibility and first impressions.

Posted on December 23, 2013

Driving off-season consultations and generating more referrals are the life-blood of any successful tax practice. Keeping your clients up-to-date with the latest tax law changes, the Affordable [..]

Using local landing pages to improve your search results.

Posted on December 6, 2013

Tax accountants, enrolled agents and CPA clients are faced with the daunting task of maximizing their local Web visibility. While it can be easy to get indexed on the first page for the town [..]

5 easy ways to improve your accountant website search results before tax season.

Posted on November 11, 2013

As a rule of thumb, it usually takes 2-3 months to the see the effects of changes in your website for search engine optimization (SEO). Though changes to your on page SEO are reflected sooner. [..]

Should you respond to negative Yelp reviews?

Posted on November 8, 2013

With changes in the social web and Google’s own search algorithm, like it or not, Yelp has become an important resource for consumers when making buying decisions. I would argue it can [..]

A refund isn't the only way to make your firm look better!

Posted on November 4, 2013

Keeping your clients up-to-date with the latest tax law changes, the Affordable Care Act, and new tax rates builds goodwill with your client base. Driving more off-season consultations and generating [..]

Word of mouth is the most powerful form of marketing there is.

Posted on October 25, 2013

I often advise my professional-service customers that they should concentrate on their current clients and internal processes (for example: how quickly they return calls, etc.) before setting [..]

Generate More Word of Mouth!

Posted on October 16, 2013

Most tax accountants would rather go through an IRS audit than build an accountants marketing plan. That's where ClientWhys comes in, with proven content and technology to help you retain existing [..]

Accountants are using advanced technology to help clients get competitive, no-hassle mortgages.

Posted on September 26, 2013

The mortgage industry has changed dramatically over the last five years. Automation and advanced underwriting have made the process more cumbersome for the consumer. CPA firms and tax accountants [..]

Why do reviews matter so much?

Posted on September 26, 2013

The social web has rewritten the rules on how consumers seek and hire professionals. According to the recent North American Technographics online benchmark survey, 70% of consumers trust recommendations [..]

Is your website design stuck in the dark ages?

Posted on August 27, 2013

Most people don’t like change. It is scary, and the unknown sometimes paralyzes people from making wise decisions to help better themselves. I see this often when talking to CPAs and tax [..]

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