Tips to deal with the dreaded 1-star review
ClientWhys SVP Brad Cooper recently published a trending blog article on LinkedIn Pulse called, "What Happens in Yelp, Stays in... Google?”
Brad offers some best practices and insights on reputation management, including how to address a negative online review. The first step, do not panic or get emotional in your response. Brad offers tips on how to address the negative review that might help it get removed altogether. If the review remains, Brad offers guidance on how to attract new five-star reviews that will help bury the negative rating and stop the loss of business. Of course, we recommend CPAs, EAs and tax accountants be proactive by building up a war chest of five-star reviews on TaxBuzz.com that will limit any damage from one malcontent.
Learn more on LinkedIn.
Lee Reams II
I am a marketing junkie who has spent the last 20 years developing and executing "best in class" word-of-mouth marketing campaigns. With over 10,000 happy clients I think we are on to something. The explosion in web marketing and social media have redefined the way independent professionals market their practices. Follow my blog to see if you can take some of our actionable ideas to market your own practice.