Growing Trend for Tax Accountants with Referrals from Facebook
Many of my Tax Accountant website customers have Facebook accounts where we post their online newsletter articles automatically as they release. CPAs and Tax Accountants have very strong opinions about social media. Some just don't get it and others are afraid.
What I find as an interesting trend is the amount of inbound traffic we are starting to see from Facebook to our clients' websites. One CPA firm from Maryland received over 15% of their CPA Website traffic from their Facebook account according to a recent Google Analytics report. That in itself says enough for me that the number of clients and prospects using Facebook for referrals and searching is steadily increasing. And if you don't have a presence, you are obviously missing out.
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Lee Reams II
I am a marketing junkie who has spent the last 20 years developing and executing "best in class" word-of-mouth marketing campaigns. With over 10,000 happy clients I think we are on to something. The explosion in web marketing and social media have redefined the way independent professionals market their practices. Follow my blog to see if you can take some of our actionable ideas to market your own practice.